Last updated: November 2025
At Formi, your privacy matters to us. We collect only what we need to process your order, improve your experience and stay in touch — if you’d like us to.
We never sell your data, and your details are stored securely by trusted partners who help us deliver a seamless experience from checkout to delivery.
Formi complies with the Australian Privacy Principles contained in the Privacy Act 1988 (Cth), along with all other relevant privacy laws.
This Privacy Policy explains how we collect, use and share your personal information when you visit our website, make a purchase, or otherwise connect with us.
By using this website, you agree to this Privacy Policy and our Terms & Conditions.
Depending on how you interact with us, we may collect:
We collect this information directly from you, automatically through cookies and similar technologies, and from our service providers who help us operate our store.
We use your information to:
We only share your information as needed to provide our services, including with:
We may also disclose information if required by law or in connection with a business transaction such as a merger or sale.
Our store is hosted on Shopify, which provides the secure e-commerce platform that allows us to sell our products to you. Shopify stores your personal information safely and processes payments in accordance with its own privacy policies.
We use certain Shopify features that may combine information about your interactions with our store with activity from other Shopify merchants to improve and personalise your experience. For details (including your rights), see the Shopify Privacy Policy and the Shopify Privacy Portal.
Like most websites, we use cookies and similar technologies to operate our site, remember your preferences and improve your experience.
We may use analytics and advertising tools (e.g. Shopify, Google Analytics, Klaviyo, Meta) to understand site usage and tailor relevant content or advertising. You can adjust your browser settings to refuse cookies, but some features may not work correctly.
You can learn more about Shopify’s use of cookies at their Cookie Policy.
We love to share updates, special offers and helpful content — but only if you want to hear from us. You’ll receive marketing communications only if you’ve opted in or made a purchase from us.
You can unsubscribe at any time by clicking the link in our emails or contacting us directly. Even if you opt out, we may still send important messages about your orders or account.
Your personal information may be stored or processed outside Australia by trusted providers such as Shopify (Canada/US), Klaviyo (US) and Meta (US/Ireland).
These providers are required to protect your data under strict privacy and security standards consistent with Australian law.
We retain your personal information only for as long as necessary to fulfil the purposes outlined in this policy or as required by law.
For example, we may retain transaction and order records for up to seven years to comply with tax and accounting obligations.
You have the right to:
To protect your information, we may ask you to verify your identity before we provide access, correct information or action a request.
To exercise your rights, contact us using the details below. We’ll respond as soon as possible — and always within a reasonable timeframe.
We take reasonable steps to protect your information from misuse, interference, loss and unauthorised access.
While no online system is completely secure, we use encrypted systems and trusted platforms to safeguard your data.
Our site may include links to third-party websites or services we don’t control. Please review their privacy policies before sharing personal information — we’re not responsible for their practices or content.
Formi’s products and services are intended for parents and adults. We do not knowingly collect personal information from anyone under the age of 18.
If you believe a child has provided us with their information, please contact us so we can remove it promptly.
If you have concerns about how we handle your personal information, please contact us using the details below.
We aim to acknowledge all complaints within five business days and will respond promptly.
If you’re not satisfied with our response, you can contact the Office of the Australian Information Commissioner (OAIC) at www.oaic.gov.au.
We may update this Privacy Policy from time to time to reflect changes to our practices or legal requirements.
The most recent version will always be available on our website with the updated date shown above.
If you have any questions about this Privacy Policy or our privacy practices, please contact us at:
Formi Group Pty Ltd
ABN: 87 658 645 268
hello@shopformi.com
PO Box 877, Double Bay NSW 1360, Australia
Additional Information
For details on cookies and analytics, see Shopify’s Cookie Policy.
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